Slate.com has an article by columnist Troy Patterson titled "Dead Air: Why CBS should shutter its news division." While it is an interesting read, I believe that CBS can do two things:
- CBS must have news coverage on par with Fox News Channel. Fox has better balance in its news.
- CBS should target younger viewers. This includes expanding its online reach and a better marketing strategy.
If CBS (and the other two network news divisions) do those two things, then the evening news would be relevant. If not, then I believe we will see the end of network news as we know it.
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